In this group project made for VisitBritain in KCL, I played the role of the initiator of the idea, scriptwriter and videographer.

Due to the global travel restrictions caused by Covid-19, people’s desire for travelling and emotional connection is more vital than ever before. The project targets domestic travellers and European travellers who suffered from restrictions, presenting people’s interactions within the city of London.

Threaded by a day’s temperature variation in London, the themes of post-Covid London unfold in a relaxing, refreshing way. Apart from showing the well-known attractions, this project has a warm, humanistic touch in the storytelling, rekindling the audience's enthusiasm for reconnection, travelling and love.

在这个团队作品中，我负责了创意构想、文案写作和部分摄影。全球出行都因新冠而严控，人们旅行探索和感受真实情感的诉求愈发凸显。本作品面向英国及欧洲境内因新冠而停止活动的游客，展现伦敦充满烟火气的一面。

用一天之内的气温变化串联起后新冠时期的城市主题，轻松、清新地展现伦敦不那么“网红”的一面，意在营造一种温暖平实、具有人文关怀的氛围，重新点燃受众对人与人之间的交流、旅行与爱的热情。

🎵 London in the Spring - Passenger